Ceiling-mounted lights used by most retailers do not present merchandise in the most effective manner. About 30% of merchandise is poorly presented because of shadows created when overhead lighting is blocked by shoppers standing in front of the displays. To help retail designers and architects attract visitors to merchandise, and to more effectively present merchandise to shoppers, without distracting shadows, INSYNC developed the Engage Fit N Light system, featuring "electrified tracks" with plug n play accessories embedded with LED lights.
- Ceiling-mounted lights have a projector effect that cast shadows onto displayed merchandise
- Engage Fit N Light neutralizes shadows projected by overhead lighting
- Engage undershelf lighting provides the "light where it matters most – on merchandise," perfectly
illuminating every product.
The enhanced visual impact lighting will have on displayed products is only one of many important benefits of the Engage Fit N Light merchandising system.
Learn more about how Engage Fit N Light helps retail architects and designers gain an advantage in attracting today's demanding retail customers. Then invite INSYNC to demonstrate how Engage Fit N Light can benefit your customers.
To provide personalized information that helps shoppers make more informed decisions, INSYNC incorporates the SMART assistant, an IoT-based shopper assistive technology, into many of our products, including the Engage Fit N Light system.
These solutions also:
- Provide cross-selling and up-selling opportunities
- Create highly interactive and easy-to-navigate environments
- Can be plugged and powered where shoppers spend 70% of their time – at the display
